Science magazine recently dedicated an entire issue to the alleged “death of privacy” and included a study on the re-identification of shoppers who made credit card purchases. One of the study’s key conclusions is that by using only four transactions, 90 percent of the 1.1 million individuals studied could be re-identified. “This conclusion has then been repeated uncritically by the science and general media communities,” writes Privacy Analytics CEO Khaled El Emam. In this post for Privacy Tech, El Emam critiques the researchers’ conclusions to make the case for a responsible data sharing future.
Full Story