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Federal Trade Commission (FTC) Chairman Edith Ramirez says the FTC should regulate the evolution of Big Data in the interest of consumer privacy, Ad Age reports. As such, companies should be looking at the FTC’s 2012 Privacy Report, opines attorney Alan Friel. In a recent speech, Ramirez said, “Like a vigilant lifeguard, the FTC’s job is not to spoil anyone’s fun but to make sure that no one gets hurt,” adding that consumers are harmed when companies gather more data than they need. In the absence of a national legal standard for data privacy and security, companies should be aware the FTC is willing to step in and fill the void, Friel writes.
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